In-depth analysis based on extensive research in the UK around generational attitudes to housework, with commentary presented around the findings.
Sample copy:
With a greater number of perceived priorities to juggle and ever-decreasing time to do it in, young people have taken to organising their downtime in quite a calculated way: Whatever delivers the most value will be prioritised over other tasks that are perceived as less personally rewarding, like, say, hoovering the front room.
